Haier

The clothing industry is moving fast in the direction of “high tech development”.  IoT has ushered in the era of the Internet of Clothing (IoC). On 10thSeptember 2019, Haier IoC and the China National Garment Association jointly hosted the China Garment IoC Ecosystem Forum with the theme of “IoC Ecosystem, Co-creation and Winning Together”. At the forum, Haier IoC released internet appliances and practices of the smart home ecosystem. Haier IoC also set up an IoC Ecosystem Cloud Platform and implemented manufacturer-store-home scenarios with clothing enterprises and technology service providers etc.

On the same day, Haier IoC launched the world’s first industrial application model base in Wuxi, extending RFID IoT technology to the whole industry chain including smart tracing and smart manufacturing. In the era of IoT, the life of clothes has been changed by a chip. Innovative commercial formats are transcending traditional household services and industries and are heading toward ecosystems.  

According to statistics, the total volume of garment production in China reached 45.6 billion pieces. In this context, how to link the needs of customers with big data has become a priority in the transformation of the clothing industry. In the Haier IoC ecosystem, technical resource providers such as 5G, AI and blockchain are involved in speeding up data processing, perceiving the needs of users and serving them, safeguarding user privacy and data security and laying the foundation for users to connect with the cloud.

Haier IoC has implemented IoC ecosystem practices throughout China, such as transparent user tracking and customized enterprise manufacturing. With the application of RFID technology, users can access the information of each piece of clothing, including the origin of raw materials, through a QR code or a RFID tag. In this way, users will have more trust in enterprises for their transparent clothing manufacturing process, which in turn boosts enterprises in improving the quality of products.

Smart home has become a popular industry in the era of IoT. Clothing involves multiple living needs such as washing, maintenance, storage, styling and shopping. As an important part of smart home, Haier Smart Home has introduced smart washers, clothing care cabinets, shoe washers, smart shoe cabinets, 3D dressing mirrors, clothing manager modules, smart children clothes care cabinets, etc., ushering in the era of cloud services.  

At Haier Smart Home, users can receive automatic notifications on mobile APP or other terminals, such as weather forecast, current stock of clothes, daily schedule and maintenance arrangements. Thanks to RFID tags, each piece of clothes is quantified into data and the memory-based clothes styling is transformed into data matching. All the above is just a small part of the applications of Haier IoC.

The Haier IoC ecosystem platform receives the needs of users in the cloud and safeguards user privacy and data security through blockchain technologies. Haier IoC analyzes user profiles in accordance with their needs in washing, maintenance, storage, matching and shopping, and provides full-process clothing services in five major scenarios including field, factory, store, home and recycling.

Along with further upgrades of industrial connections, it is important to develop data thinking as well as to take a leading role in the implementation of home, store, and factory services. Haier Wuxi IoC Ecosystem Base has launched the first project, the Haier Yunshang IoT Intelligence Store.

Intelligence store connects smart home and smart factory, links reception and background in the cloud and improves the quality of service from cloud to terminal. The intelligence store supports member recognition, traffic tracking & analysis, AI smart hangers, smart fitting room, interactive cloud shelves, self-service cashier systems and smart access control systems. The store provides customers with washing, air wash, and leather maintenance services etc. Customers are also offered bespoke clothing solutions, which are recommended by the smart system in the store.

In the era of IoT, the distance between industrial manufacturing and household life has narrowed down to zero due to the intelligent development of home, store and factory. Haier IoC, under the guidance of the RenDanHeYi model, provides smart laundry and care solutions that cover washing, maintenance, storage, styling and purchasing. Haier IoC has set up a cross-industry ecosystem cluster and sparked the ecosystem revolution in all industries, systems and procedures.