International advertising professional promotes Haier-Haier Group Official Website

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International advertising professional promotes Haier

2004.11.01

International advertising professional promotes Haier For a recent live dialog program of CCTV International Channel, titled The World Recognition, Invaluable Ideas, the anchor interviewed with Michael Lee, Chairman of International Advertisement Association, through the line. "Haier has achieved a leading position for sales in the terms of the same range products. Haier advertising billboards can be seen by the side of the road to New York Airport. Isn't it a global brand?" said Michael Lee when asked why China's does not seem having worldwide recognized brands.

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