Recently,RRS.COM won " China’s Top 100 E-commerce Enterprises 2014 Award " together with Amazon, Lynx, JD.com and other companies in China E-commerce Cultural Festival held in Jinhua, Zhejiang province, which was the most influential and largest complete theme event in domestic e-commerce industries and fields with the highest specifications. And RRS.COM was specifically honored with the title “China’s B2C E-Commerce top 100 for general merchandise of 2014".
As the highlight of the Sixth Chinese E-commerce Cultural Festival, The“China’s Top 100 E-commerce Enterprises 2014 Award" was supported by the survey and data from the well-known market research agency "Analysys International", which was commissioned by the organizers. Among the dozens of industries of e-commerce in application, transactions, payment, logistics and express etc., appropriate seats were allocated according to various types of businesses and the enterprise sizes and numbers, and the top 100 enterprises were finally selected through the network publicity and evaluation, it can be said to be one of the highest honors in the field of domestic E-commerce.
Since the Internet is becoming rapidly popular and the E-commerce is booming, online shopping, as an increasingly popular way of consumption, is bringing great changes to people's lives. But it is undeniable that the problem of poor experience in terms of interaction, logistics, and service has become a bottleneck to constrain the traffic growth of the E-commerce. Data shows that small pieces of online shopping has become the hotspot of complaints ,and poor purchasing experience on large appliances has also become key issues with the satisfaction of delivery service only 21.3%.
In response to this industry pain point, RRS.COM takes the differentiation advantage of the integration of online and offline networks, and it has obtained the recognition from both the brand owners and customers by providing users with the best whole process experience through creating interactive user value platform both offline and online. RRS.COM can offer users integrated services, including personalized products, home improvement and installation at delivery. Taking the advantages of its logistics layout, RRS.COM is establishing innovative business models.
Take the example of its recently introduced speed shopping pattern, RRS.COM predicts the user demands on the basis of the front end user interaction and platform mass data, and it has managed to achieve the nationwide three-hour delivery relying on its differentiated resources of “microenterprise of vehicles” network, which has brought customers products of real value and fast and convenient services by realizing the true factory to user pattern.
In addition to the pattern innovation relying on its offline logistical advantages, RRS.COM also develops in-depth online interaction with its customers taking the advantages of the large platform. Its shops for water purifying products always fully interact with users. Considering differentiated needs of water users with different water quality and taking users best whole process experience as the core, they focus on users needs for the healthy drinking water, integrate product and technical resources in global water industry, consequently it has managed to provide users with high-quality water solutions for healthy living.
With this regard, insiders believe that the nature of e-commerce does not lie in "electronic", but rather in "commerce", its competitive power is not from the "online shops", but from the brand new "supply chain" docking between the large circulation and manufacturing around the user needs. From this perspective, RRS.COM’s exploration of E-business models is undoubtedly an attempt for enterprises to transform the current circulation patterns; also it’s a current rehearsal for the future development patterns of E-commerce.
