Haier

HANNOVER, Germany, March 29, 2019  /PRNewswire/ -- Haier, the world's tailored life solution manufacturer,  will highlight an upgraded edition of COSMOPlat, the world's largest  mass customization solution platform, at Hannover Messe 2019 from April 1 to 5 in Hannover, Germany.

Visitors  will be able to experience Haier COSMOPlat latest products and  technologies at Hannover Messe, including the first-ever embedded with  5G technology mass customization virtual testing demonstration, smart  motorhome manufactured in the COSMO ecosystem, customized coffee  machines, anti-static ceramics and more.

Haier Home Appliances to Introduce Upgraded COSMOPlat Empowered with 5G Technology at Hannover Messe

Haier is transforming from a traditional appliances manufacturer to a  lifestyle brand that can help customers define their own lifestyles by  getting involved in the entire product design and planning. As a member  of World Economic Forum's (WEF) network of "Manufacturing Lighthouses,"  Haier will co-host Lighthouse Factory Forum with Bosch, Pheonix Contact  and other leading manufacturers from WEF Lighthouse Factory list on the  opening day of Hannover Messe, which will be attended by  industry-leading experts including Francisco Betti, lead of the WEF Future of Production initiative.

Haier will share its experience in industrial transformation and  creating opportunities with more Lighthouse factories to aid the  upgrading of the manufacturing industry.

The Lighthouse program is  a community of leading manufacturing facilities that are adopting and  integrating the cutting-edge technologies of the Fourth Industrial  Revolution.

Mass Customization with COSMOPlat

COSMOPlat is China's  top industrial internet platform with intellectual property rights.  It's the first of its kind to applying COSMOPlat to multiple industries  engage users throughout the customization process and has developed 15  sub-platforms such as building ceramics and motor homes within the  ecosystem of the industry.

The core of COSMOPlat is a mass  customization model that centers on user experience. Compared to  traditional manufacturing models, COSMOPlat invites customers to engage  in every step to deliver products and services that best meet customers'  needs. At the same time, the platform also creates demand to maximize  the benefits for every party to achieve win-win results.

Haier's COSMOPlat now covers 12 demonstration bases in six regions across eastern and northern China.  It's also been introduced in 20 countries worldwide to provide better  lifestyle experiences for global customers in areas of food, clothing,  transportation, health, education and more.

Haier strives to  develop a cross-industry ecosystem with the capability of mass  customizing products and social services. It will push forward the  company's transformation from mass manufacturing to mass customization.

Haier will be at booth E30 in Hall 6 of the Hannover Exhibition Grounds (Messegelände Hannover).

About Haier

Haier  Home Appliance is the world's No. 1 home appliance brand, with a 10.5%  global market share. Its brands include Haier, Casarte, and Leader in China, GE Appliances in the US, Fisher & Paykel in New Zealand, and AQUA in Japan.  Aiming to provide interconnected smart home experience for customers  everywhere, Haier continuously enhances its products and services while  making the transition to an open entrepreneurship platform.

SOURCE Haier Home Appliances