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Haier Appliances India Begins Phase II Expansion of Greater Noida Plant: Strengthening Manufacturing Capabilities and Commitment to 'Make in India'

07-06 2023

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Phase II development scheduled from July 2023 to November 2024, adds 44,890 sqm to the overall area

New Delhi:Focused on bringing the best of customer inspired innovations, Haier Appliances India (Haier India), the global leader in Home Appliances and the World’s Number 1 brand in Major Appliances for 14 Consecutive Years, announced the commencement of Phase II expansion of its Greater Noida plant. This significant milestone represents Haier’s commitment to enhancing manufacturing capabilities and reinforcing the 'Make in India' initiative.

Since its inception, Haier India has made remarkable progress in establishing itself as a leader in the consumer appliance industry. Building on the success, Haier is embarking on Phase II with a fresh investment of INR 400 crores, adding an additional 44,890 square metres to the existing 3,05,726 square metres of space. This phase will be focused on establishing a plant for injection moulding and sheet metal, improving both production capacity and backward integration skills. This strategic move reinforces Haier’s commitment India, creating new employment opportunities and contributing to the economy and community.

Speaking about the Phase II expansion, Mr. Satish NS, President at Haier India, stated, "We are thrilled to embark on the second phase of expansion at our Greater Noida plant. This significant investment not only underscores our commitment to the Indian market but also strengthens our position as a leading player in the home appliances industry. With enhanced manufacturing capabilities and increased backward integration, we are confident in our ability to deliver exceptional products to our valued customers while contributing to the larger vision of a self-reliant India."

In line with the brand’s ‘Make in India, Made for India’ philosophy, in the first phase of North Industrial Park, Haier invested INR 1600 crores to create the largest manufacturing unit for air conditioners, washing machines, and refrigerators in the region. Today, Haier is delighted to share that the unit has successfully produced and delivered 2 million sets to consumers across Bharat, a testament to our commitment to quality and customer satisfaction. As Haier undertakes this Phase II expansion journey, Haier Appliance India remains dedicated to providing innovative, reliable, and high-quality home appliances to consumers across the country. We are grateful for the continued support and trust of our customers and stakeholders as we move forward to set new benchmarks in manufacturing and bring greater value to the Indian market.

ABOUT HAIER INDIA

Established in 2003 in India, Haier Appliances India Private Limited (Haier India), is a subsidiary of the Haier Singapore Investment Holding Pte. Ltd. which is the world’s leading provider of solutions for a better life. Headquartered in Greater Noida, Haier India is one of the leading brands in home appliances & consumer electronics in the country and World’s Number 1 Brand in major appliances for 14 consecutive years. Driven by the brand purpose of ‘Inspired Living', Haier India is committed to bring the best-in-segment products for customers, in line with its ‘Make in India, Made for India’ philosophy. With almost two decades of expertise in product innovation, Haier has a vast distribution network across the country along with two state-of-the-art manufacturing facilities in Pune and Greater Noida. Backed by superior technology and customer centricity, the product portfolio ranges from refrigerators, air conditioners, washing machines, LED TVs, water heaters, deep freezers, microwave ovens to kitchen appliances, with a special focus on Indian consumer demands.

ABOUT HAIER GROUP

Founded in 1984, Haier Group is the world's leading provider of solutions for better living and digital transformation .Users have always been in the center of our businesses, we have built 10 R&D centers, 71 research institutes, 35 industrial parks, 138 manufacturing centers and a sales network of 230,000 nodes around the world. We are the world's only IoT Ecosystem Brand that has been ranked in the Kantar BrandZ Top 100 Most Valuable Global Brands for 5 consecutive years. We also retain the top position in Euromonitor's Global Major Appliances Brand for 14 consecutive years. Our global revenue reached RMB 350.6 billion and brand value reached RMB 512.3 billion.

The Group has four listed companies, and our subsidiary Haier Smart Home is named among the Fortune's Global 500 and World's Most Admired Companies. We have seven global high-end brands, including Haier, Casarte, Leader, GE Appliances, Fisher & Paykel, AQUA and Candy, and have the world's first smart home Scenario Brand, SAN YI NIAO. We have built the world-leading industrial Internet platform COSMOPlat and the IoT health industry ecosystem INCAIER. Our entrepreneurial acceleration platform HCH has incubated 7 unicorn companies, 102 gazelle companies and 124 specialized and sophisticated "small giant" enterprises.

Being an iconic company in the real economy, Haier Group always focuses on the industries. We build a landscape of two pillars, smart living and industrial Internet. We build high-end brands, Scenario Brand and Ecosystem Brands. We are committed to technological innovation to deliver customized smart living for global users and successful digital transformation for corporate clients, and to endeavor for high-quality and sustainable economic and social development.

 


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