Haier: The No. 1 Global Brand in Major Appliances for 2024

Haier is proud to announce its recognition as the number one global brand in major appliances for 2024. This remarkable achievement has been certified by Euromonitor International Limited, based on 2024 volume sales data across key appliance categories. This milestone reflects Haier's unwavering commitment to innovation, quality, and consumer satisfaction.

As a brand dedicated to pushing the boundaries of technology and home solutions, Haier has once again demonstrated its leadership in the global appliance industry. Our continued focus on smart home integration, energy efficiency, and user-friendly designs has resonated with consumers worldwide, solidifying our top position in the market.

The claim, "Haier is the number one brand globally in major appliances in 2024," is backed by extensive research conducted by Euromonitor International Limited. The certification highlights Haier’s dominance in home laundry appliances, large cooking appliances, microwaves, and refrigeration appliances. It is based on unit share and 2024 volume sales data in retail channels, builder merchants, and the construction sector. This recognition is a testament to the trust that millions of consumers place in our products every day.

To further reinforce the credibility of this claim, it has been reviewed and approved by the Ad Standards Council (ASC), ensuring that our customers receive accurate and transparent information. The ASC REFERENCE CODE: H0232P031325H serves as a confirmation of this recognition, giving consumers confidence in Haier’s continued excellence.

Haier’s success is driven by its commitment to continuous innovation and customer-centric solutions. Our research and development teams work tirelessly to create appliances that not only meet but exceed consumer expectations. From smart refrigerators with AI-powered features to high-efficiency washing machines, every Haier product is designed with the future in mind.

We remain dedicated to sustainability and energy efficiency, ensuring that our appliances contribute to a greener, more sustainable world. As the industry evolves, Haier continues to lead with forward-thinking solutions that enhance everyday living.

We extend our heartfelt gratitude to our loyal customers for their unwavering trust and support. Your confidence in Haier drives us to push the boundaries of technology and innovation.

Here’s to another year of excellence with Haier—More Creation, More Possibilities.